Last week's Time Out NY played a twist on the famous "I LOVE NY" with a shape of a heart representing the love. But they turned it on its head to "New York, you're all Heart" with the typography in an actual illustrated human-heart. We've had a look at other inspiring typography around us.
When we came across Chris LaBrooy's eye-catching 3D type work on a couple of Transport for London posters, we couldn’t resist finding out more about him. His bold, colourful works lend a playful twist to familiar, everyday items, recreating them in ultra-real typographic and sculptural form.
From Cadbury to Christain Louboutin, brands go to great lengths to lay claim to a ‘brand colour’. Louboutin successfully sued Yves Saint Laurent for creating shoes with soles in his signature red; Cadbury fought an unsuccessful battle to patent its famous purple and EasyGroup and Orange went to court over Pantone 151.
But are these brands making a lot of fuss about nothing? Or can an ownable colour bring real value to a brand?