Now that everyone has their own digital space somewhere out there, it looks like the force of digital has moved to inanimate objects. Will it ever end? We hope not.
Jeff Potter: Cooking for Geeks: Real Science, Great Hacks, and Good Food
Allen P. Adamson: BrandDigital: Simple Ways Top Brands Succeed in the Digital World
Davis Dyer: Rising Tide : Lessons from 165 Years of Brand Building at Procter & Gamble
Douglas Holt: Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands
D. B. Holt: How Brands Become Icons: The Principles of Cultural Branding